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Good websites

13/12/2017 14:15

Here are some top features to look for in a good website designed for a small business.

  • Domain name is catchy and easy to remember
  • Clean and clear logo
  • Tagline to explain what your business does
  • Call to action button
  • Top navigation
  • Bread crumb navigation
  • Slider or main image to convey main point of business
  • Business information - menu & location etc
  • Testimonials and reviews
  • Main features of your products & services, location and office etc
  • High quality content with links to inner pages
  • Footer to show contact information (physical address, phone, email)
  • Footer to include social media buttons (or at top of page under site navigation)
  • Contact form to include Captcha or anti-spam feature
  • Privacy policy page
  • FAQ page
  • Blog page
  • Blog to include search facility and sidebar showing top posts and social media share buttons to promote marketing from visitors
  • Links should be easily recognisable
  • Chosen font (body and headings) should be clean and easily readable
  • Site should be mobile responsive. This means no wide menu. No wide 3 column page that is hard to read as text is too small and user needs to do a lot of zooming.
  • Menu could use the hamburger style (3 horizontal lines) which expands when clicked.
  • SEO to include auto sitemap creation
  • Ability in back-end (CMS) to easily update the SEO tags for page title and meta descriptions for page
  • Server hosting site to be (a) secure (b) fast (c) reliable
  • Server to include an auto backup feature